If done right, AI will make us morehuman. It handles the busywork and surfaces real-time insights, so the GTM team can focus on what drives revenue by building relationships, solving real problems, and creating long-term customer value. In this episode of RevenueBoost: A Marketing Podcast, titled AI + EQ + GTM: The New Growth Equation for B2B Leaders, host Kerry Curran discusses revenue growth: AI + EQ + GTM.

They explore why traditional sales enablement is insufficient in today’s landscape—and how genuine go-to-market success requires cross-functional intelligent technology integration.

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